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6. Welcome to Amy Peters' Studio Website
Amy Peters became a jewelry designer at the the age of 8. An after-school program in jewelry enameling sparked a lifetime love of jewelry making. After that program she went on to bead-working, pearl knotting, casting and fabricating jewelry. She worked at an after-school job knotting pearls during high school and worked in a bead shop through college. Peters' attended Cal Poly in San Luis Obispo, but Jewelry design wasn't offered as a major. So after taking every class offered at the school, she packed her bags and she transferred to San Francisco State. She was able to create her own major and received her BA in Metal Arts and Jewelry Design from San Francisco State in 1989. After college she continued to perfect her craft but treated it more as a hobby than a career. Over the years she worked working various jobs to earn a living. Everything from Retail sales and a Kidney Transplant coordinator at Stanford Hospital's blood center. She credits her many business skills to everything she learned at these jobs. "Every learning experience is worthwhile," Peters often says.

She finally decided she wanted a change of scenery and moved back to California's central coast. She took a job at a local gallery, Hands Gallery where she finally got the courage to take the leap to professional artist. A prominent artist urged her "if you haven't used your art to make a living within 5 years of graduating art school, you probably never will" It had been 4 1/2 years, so she lept. After renting a 9-foot by 15-foot victorian carriage shed with a dirt floor and no running water, she filled out her business papers and Amy Peters' Studio was born in 1995.

It is important for Peters' that her jewelry be affordable and accessible to everyone. "I want the designs to be inspirational and to be keepsakes and talismans for everyday life" states Peters. "I especially love the time in a girl's life when she is just finding her voice, My hope is that my designs can help them along their voyage"

She credits her love of inscribed jewelry to a good luck token machine at the local Woolworth's store during her childhood. It was called the Harvard Metal Stamper and for 25 cents you could put your own special message on a good luck coin that you could put on a keyring or wear on a necklace chain. Peters' chain of choice was always ball chain. After searching antique stores all over the United States for over 2 decades Peters' finally has one of the rare arcade machines in her home game room. Thanks to Ebay!

Peters' spends her time split between her home studio and her production studio. So she can be closer to her two children. Living at the coast is often a source of great design ideas. The relaxed atmosphere keeps the designs fun and whimsical.

Currently over 700 stores, galleries and catalogs carry Amy Peters' Studio's jewelry. Her work has been seen in magazines including People, Us Magazine, Cosmo Girl, Working Woman, The Crafts Report, Giftware News, Accessories and Gifts and Decorative Accessories. On television her work has been seen on Survivor, The OC, Road Rules and Sabrina. Her jewelry is in the collections of many of today's hottest celebrities.

Amy now writes a business advice column, Ask Amy, for Crafts Business Magazine. And in March of 2005 Peters' was honored to have been chosen by The Crafts Report magazine in their 30th anniversary issue as one of the "10 Crafts Professionals to Watch"

http://www.amypetersstudio.com

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7. Welcome to ARTEDIAM
The most universal forms of jewelry are the necklace, bracelet, ring, pin, and earring. Its use antedates clothing, and it has been made of a variety of materials including berries, nuts, seeds, perforated stones, feathers, hair, teeth, bone, shells, ivory, and metals. Although bronze and silver have been used by primitive peoples and in modern handwrought jewelry, gold has usually been the preferred metal. Jewelry has been decorated by engraving, embossing, etching, and filigree, and by application of enamel, mosaic, gems, semiprecious stones, and glass.

The wearing of jewelry has very ancient roots. The oldest examples discovered to date are about 75,000 old. Found in a cave in S Africa in 2004, they consist of pea-sized pierced shell beads that were probably strung into a necklace or bracelet. Other African beads have been found dating back some 45,000 years. In the ancient world, the art of jewelry making reached an elaborate development in East Asia with its wealth of precious stones and pearls. Egyptian relics also show a rare craftsmanship. The jewelry is largely emblematic, very colorful, and displays lotus flower and scarab motifs. Beads were used extensively, as in broad collars, and were often used for bartering. Armlets and anklets were also worn.

The Greeks were highly expert goldsmiths and preferred exquisitely wrought ornaments of metal unadorned with color. After 400 B.C. precious stones were set in gold; later the cameo was used. Roman jewelry, although based on Greek and Etruscan forms, was massive and valued rather for precious stones and cameos than for artistic settings. Ropes of pearls were especially prized. Byzantine jewelry, influenced by East Asia and lavish in color and design, was of composite Greek and Roman styles.

Jewelry of the Middle Ages was massive; large brooches and girdles predominated. Amber was worn as a protection against evil spirits. After 1300 glass beads were used. The Renaissance brought a transformation in the art of the jeweler; noted artists and architects often designed or even rendered pieces of jewelry. Jewelry was splendid with enamel and precious stones; heavy gold link chains, jeweled collars, and the necklace with pendant were worn by both men and women. Jewelry, worn to excess, became overcrowded with stones, to the neglect of the design and setting. By the late 17th cent. the goldsmith and enameler gave way before the lapidary and mounter. A process of making imitation pearls was first discovered in 1680; thereafter, ropes of pearls became highly popular for women.

http://www.artediam.com

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